Chanel Numero Cinq

Along with Groom of the Stool and Pure Collector, you would probably consider marketing fragrance as a pretty crappy job.  Since no one has yet invented a way to transmit smells through television, print or the internet, I’d imagine creating a perfume ad involves a lot of banging your head against a wall. (Except, I guess there are those magazine ads with the little fold-open-and-smell tabs, but those always just kind of smell like magazines and rubbing alcohol and glue.)  

Well, you know what, Chanel sure gives it their best effort with their No. 5 short film series.  The latest is from Amelie director Jean-Pierre Jeunet and stars Audrey Tautou.  She’s on the Orient Express to Istanbul!  And there’s a Mysterious Lover!  And a there’s a Colorful Boat!  And a there’s a Leica M8-2 Digital Camera!

Chanel No5

Check out the full film here.

*Also, B-T-Dubs, Audrey Tautou is playing Coco Chanel in the upcoming biopic. (You probably already knew that but we’ve just got to say it: Synergy!)

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